POCONO PROFOODS is a family-owned distributor supplying quality food and equipment to independent and multi-location restaurants and large-scale organizations with the ease, responsiveness and personal attention of a true partner.

At Pocono ProFoods, we've been innovating the business of broadline foodservice distribution for over 75 years, with a true commitment to building personal one-to-one relationships with all of our customers.

HISTORY

The Beginning
Origin – 1920/1930s
Start – 1940s
Opportunity – 1950s
Development – 1960/1970s
Growth – 1980s
Leadership – 1990s
Evolution – 2000s
Expansion – Present

The Beginning

Sepia photo of a banana stand in the 1920s in Scranton,PAIt all began in 1903 with a wholesale banana business in Scranton, PA.

Kahlil Driebe, father of Ed Driebe, and his brother Tom expanded their banana business to distribute fresh fruit and produce to East Stroudsburg’s numerous local resorts. Delivering via a team of mules pulling a wagon, this was just the humble beginnings in 1905.

Origin – 1920/1930s

Black and White Photo of a produce stand in Scranton, PA in the 1920sThe Driebe family opened a fresh fruit and produce market, The Park Market, in downtown Scranton.

Ed Driebe’s sister Mary and her husband opened another Park Market in 1927 at the corner of 6th and Main Street, 45 miles away in Stroudsburg, PA.

Start – 1940s

Old Photo of product being loaded onto a small truckIn 1940, Ed Driebe and wife, Mary, moved to Stroudsburg to operate the Park Market. Ed’s brother, Jim, started Pocono Produce Company.

Five years later, Ed purchased Pocono Produce from his brother.

Eight years later, he relocated to a larger facility with more space, different loading and unloading requirements, and the need for multi-temp storage.

Opportunity – 1950s

Black and White Photo of the Fifth Street Building

With the construction of a new facility at North Fifth Street in 1954, Ed Driebe broke ground with the “new” Pocono Produce Company on June 3, 1955. With an already established high-quality fresh line, the addition of frozen foods allowed new opportunities for expansion.

By 1956, another freezer was added to meet the newly expanded delivery area to the nearby Lehigh Valley area and eastward into Northern New Jersey. Pocono could enter new market segments such as schools and healthcare with the addition of frozen foods.

Development – 1960/1970s

Old photo of two young men packing and unloading product

By 1964, Pocono Produce Company added groceries to its expanding line of fresh and frozen and continued to enlarge its freezer capacity.

In 1966, the company joined Frosty Acres.

Pocono Produce became a full-service distributor in 1976 by adding paper products and janitorial supplies to the inventory.

By 1978, an additional freezer was constructed, offices were expanded, a new dry grocery warehouse was built, and the entire company was computerized.

 

Growth – 1980s

Old photo of founded Ed Driebe on the phoneThroughout the 80’s, Pocono Produce also expanded to meet multiple segments of the foodservice industry.

Fresh seafood was introduced in 1983.

In 1984, a 330,000 cubic-foot freezer was added to meet demand. A modern sales training center was added with a fully-equipped test and demonstration kitchen.

Leadership – 1990s

Pocono ProFood's Stroudsburg warehouse overhead view from the skies.Edward K. Driebe remains chairman of the board as second-generation family members, Terrence B. Snyder and Rosemary Driebe Olofsson, were named president and executive vice president.

As the new millennium was approaching, Pocono came to the forefront by adding fresh meat and protein to the inventory and began operating out of a new distribution center which added more than 2 million cubic feet of refrigerated and frozen space on a new 54-acre facility.

By 1996, Pocono joined Pro*Act and became a part of the leading produce purchasing and marketing organization in the country.

Evolution – 2000s

Unfortunately, founder Edward K. Driebe passed away on January 1, 2005. His presence and vision are missed, but his legacy continues to live on as the company has continued to expand. Third generation family members were added to fill key positions within the company.

In 2013, Pocono Produce Company was rebranded as Pocono ProFoods to reinforce its position as a premier full-line food distributor.

Looking to the future, Pocono ProFoods follows their founding principles and continues to grow in the industry just as Edward Driebe’s leadership allowed the company to flourish in his lifetime.

Second and Third Generation family of Pocono ProFoods outside by a vintage Pocono Produce truck

Second and Third Generation

Expansion – Present

After rebranding, Pocono ProFoods continues to grow in both territory and scale to position itself as a culinary-driven broadline foodservice distributor. When other companies took a step back, Pocono took a step up.

To emphasize the culinary approach that drives the company, Pocono adopted the philosophy – We move the food that moves people. With certified chefs and beverage specialists on staff and fully-equipped test kitchen at their disposal, Pocono’s culinary department broadened to include a unique Culinary Assistant Program to help customers with menu development as well as product education, chef demonstrations and trainings.

With a continuously expanding service territory, Pocono’s operational capabilities have expanded in tandem. With street-level business and multi-unit ventures throughout a variety of market segments, Pocono maintains its core philosophy – to move the food that moves people.

Pocono ProFoods' Culinary Team

Pocono ProFoods’ Culinary Team

 

 

CORE VALUES

Founding principles of quality, service and integrity remain as the cornerstones of our business

Family culture – we believe in treating our customers like family

Top to Top relationship structure – we believe in developing personal relationships with our customers and granting access to decision makers

Over 75 years of excellence

Service First delivery mentality

Do business with integrity

We believe in maintaining sustainable business practices and being good stewards of the environment. That's why were are a member of the Green Business Bureau

We believe in food safety. That is why we are GFSI SQF Level 2 certified

Not only are we family owned, but we are women-owned certified by the NWBOC

PARTNERS

F.A.B. is a sales, marketing, and procurement cooperative. This member-owned, national marketing and food buying cooperative boasts over 100 independent distributor members dedicated to providing high-quality national brands and private brands at the lowest prices possible

Pro*Act is a fresh produce company comprised of independent distributors across North America and Canada. It is North America's leading distributor of fresh produce to the foodservice industry. For over 20 years, Pro*Act has offered foodservice operators the distinct advantage of a safe, complete and comprehensive produce supply chain.

Looking to bring produce to the center of your plate? Check out Pro*Act's Colorful Plate

ASSOCIATIONS

Service Area

Delivering to locations in fourteen states ... we may be closer than you think.

With corporate headquarters at our warehouse in Stroudsburg, PA and a warehouse in Glen Burnie, MD, our market has expanded every year as we have grown to meet our customer's needs.

Pocono ProFoods' service area is the Northeast and Mid-Atlantic US with corporate in Stroudsburg, PA and terminals throughout PA, Maryland and Connecticut